November 30, 2007

Top 7 Secrets of Blitz and Bonsai Marketing for Small Service Companies

Bonsai Gardening Secrets. Discover Over 95 Pages Of Insider Secrets To Creating Stunning Bonsai Trees.

There are many gurus of marketing these days and we find them everywhere and yet much of marketing is regionally based and market sector or industry sub-sector based and you need to consider this also. Someone who is a marketing genius in one area is not necessary a smart missile for another industry. Why is this? Well simple really.

You see the buyer’s preferences and buying decisions, needs, desires and expectations are different. When marketing a small service company things are very different than marketing a simple retail store; sure one could say the objectives in advertising, public relations and marketing campaigns are fundamentally the same; that is to say get the customer to do something, think something or make a decision. Preferably to buy something from your company, right?

Bonsai Tree Care Secrets. Learn The Tips And Secrets On Caring For Your Bonsai. Over 50 Color Photos.

Well Bonsai and Blitz Marketing Strategies are quite a bit different and when custom tailored to a service company they can really shake the core of your competition and boost your sales and customer base. Bonsai and Blitz Marketing is about knowledge based marketing, but not in the strict computer demographic sense, more in the grass roots sense. The first key is to know your market and who are your best prospects.

To complete step one you need to use some MBA strategies prior to a mass divergence and departure from the norm. We must collect all the information about the best types of customers and categorize them often allowing the blurred lines of the categories to intersect. Gathering information is the key. We use the phone book, chamber of commerce lists, service clubs, actual drive thrus of the area, city business license lists, etc. and then we look at the area and cluster the potential customers. Remember in service business travel time and fuel economy is important.

Tip! If you keep these tips in mind and give your tree lots of proper care, you’re likely to end up with a beautiful bonsai that you can enjoy for years to come.

After this we prioritize the lists, sub-lists and non-list potential non-customers. We study the list to see what we can do for the non-lists to place them on an A, B or C list of potential customers and then we set up our strategy to start contacting the As and Bs and cluster service routes as we consider the second step to the Bonzai and Blitz secret strategies. Consider all this in 2006.

Lance Winslow - Online Think Tank forum board. If you have innovative thoughts and unique perspectives, come think with Lance; www.WorldThinkTank.net/wttbbs/

Permalink Print

November 29, 2007

Selling & The Art of The Bonsai Tree

Tip! If you already are experienced in caring for bonsai plants, looking after a mini bonsai could give you that extra little challenge. Make sure you look after your mini bonsai as it will help you develop your pruning skills further than you can with a regular sized bonsai.

A Japanese bonsai tree is a true marvel.

It is a tree, to be sure, but it has been cultivated to be a perfect dwarf, a miniature embodiment of the whole of nature.

So, when you perceive it, you don’t see what’s missing. You’re treated to what’s there, which is very little, but still, it’s infinite.

Quite a trick, and that’s what makes it both a tree, and art at the same time.

Selling, that is, thoroughly enjoyable and successful selling; consists of communicative bonsai trees, little gems of give and take.

For example, imagine this scenario.

Tip! So I though that I would provide a number of tips to newbie bonsai fans about how to enjoy this great way to relax.

A customer gives you an objection, but instead of answering it at length, you simply respond with one word: “Really?”

In that second, that miniature of expression, you’d be doing several things:

(1) Expressing curiosity instead of condescension or hostility, which are defensive and alienating replies to objections;

(2) You’d be conveying the idea that the person is off the mark; and

(3) You’d entreat the prospect to elaborate, which might make him aware of his folly and provide you with more information that could assist you in intelligently replying to his concern or mistaken perception.

One tiny word can do all of that?

You might think that’s hard to believe, or that one word can’t be so all-powerful.

Really?

Best-selling author of 12 books and more than 750 articles, Dr. Gary S. Goodman is considered a foremost expert in telephone effectiveness, customer service, and sales development. A top-rated speaker, seminar leader, and consultant, his clients extend across the organizational spectrum, from the Fortune 1000 to small businesses. He can be reached at: gary@customersatisfaction.com.

Tip! Since that day I have collected a number of different Bonsai trees, I have attempted to grow them myself and I have traded with other Bonsai enthusiasts. Unfortunately, a number of bonsai trees have also died on my watch.

Permalink Print

November 28, 2007

Bonsai Trees - Our Own Little Forest

Tip! Since bonsai trees are typically grown in pots, like many potted plants, they need to be watered often. This is for the simple fact that water can quickly drain from pots leaving the plants dry.

Bonsai trees have been grown in China and Japan for centuries. Buddhist priests were the ones that created them and, in some centuries time, everyone could enjoy the little trees. And, by little we mean little: a bonsai tree can live up to hundreds of years without being more than 1m high. By regularly cutting down the branches and by shortening the roots, the growing is stopped. More, by not providing the full required elements to grow, the trees remain little. Those really interested in Bonsai trees should know that this is a hobby that requires a lot of responsibility and time, because they are living trees, not some dead wood.

Bonsai Tree Care Secrets. Learn The Tips And Secrets On Caring For Your Bonsai. Over 50 Color Photos.

Everyone should consider the fact that, especially during the growing period, there are some really important things to take care of. When it is only about a small collection of Bonsai, it is enough to just water the plants. The soil must be slightly moist most of the time. Leaves must be controlled from time to time, in order to prevent bugs and diseases. When this happens, you have to take the plant out from the tray. In the summer, during the growth period, they must be cut to keep their shape. In the winter, the Bonsai tree doesn’t require some special care, but they should, still, be provided a free space outside, where they should not freeze. More, every few years, the plants need to be moved in bigger trays. These few lines might not show how important it is to take care of your Bonsai trees, but regular care is very important, including the holidays, when you might leave.

Tip! Today, bonsai is the act of training a miniature tree to look similar to its larger counterparts. Bonsai trees are actually not miniature trees by nature, but stay that way through constant trimming and binding.

In Europe and Northern America, Bonsai trees came in the early ’70s. Since then, a lot of clubs, unions and associations appeared that organize a lot of activities: expositions, fairs, seminars and more.

Being a member of a Bonsai Club is not the most important thing when growing Bonsai trees. The most important thing is to enjoy what you do and have fun while doing it.

Bonsai Tree Care is the place to get started in your Bonsai quest: learn to create a Bonsai tree or find out how to choose a tree for someone else or even for you.

Permalink Print
Made with WordPress and a healthy dose of Semiologic • Strawberry Cream, Classic skin by Antonella Pavese